New look Hunter’s Rosé 2020

New look 2020 Rosé for the incoming Summer!

New look Hunter’s Rosé

Early 1990’s

Rosé started out as a Cellar Door only wine and was made in an extremely small quantity with the main grape varieties being Merlot and Cabernet Sauvignon.

In the mid- 90’s we had a visit from our then Swiss Distributor and some of his Sales Team. It was a great meeting and we set out to impress with our range of wines, but we omitted the Rosé from the tasting because of the low volume made and the low entry price range for this wine into the Swiss market.

However, a couple of eagle eyed sales guys spotted it in the fridge and asked to taste it. And from there we started exporting Rosé to Switzerland. Subsequently we were asked to tweak the colour and the blend, but it seemed to hit the spot and we increased volume to meet demand.

In 2004 Hunter’s Rosé hit its stride and scored Gold medals and a trophy for best in range and demand for Rosé was again increasing. We always used to say that Rosé sales soared if we had good summer weather but sank if summer passed us by.

In 2013 Hunter’s Rosé scored 5 stars and Best Buy in the annual Cuisine magazine Rosé tasting. This came on the back of Winemaker James Macdonald returning after a couple of vintages in France and being exposed to many styles of Rosé. This resulted in our Rose changing to a ballet slipper pink colour and being produced from 100% Pinot Noir.

Rose continued on its medal winning way with Golds for the 2016 and 2017 vintages. Rose has now become a year – round favourite and we have again tweaked some changes. The more noticeable change being the new packaging for the 2020 vintage and the blend is now being multi – varietal with Pinot Noir the dominant variety.

Image: uploads/2020_11/Hunters_-_Rose_-_2020.jpg

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